A tough economy leads to tough decisions! According to McKinsey: Managers at a typical Fortune 500 company may waste more than 500,000 days a year on ineffective decision-making. Many of the tough decisions your marketing team is probably facing will affect the marketing budget. As they are chasing time and fighting with the economic climate…
Who wouldn’t want to keep their customers in today’s switching economy? The market is competitive, and all businesses strive to deliver the best to satisfy their “difficult-to-retain” customers. In banks, it’s no different. Customers are willing to switch banks if they find another one more convenient. Customers nowadays expect the convenience of omnichannel access, and…
Every decision maker wants to confirm the quality of the data they are receiving, and the truth is that there are so many factors playing a role in the end results, so here are 3 essential tips that can help you avoid survey errors. 1. Make it mobile-friendly: (Device Agnostic) Today, 30 to 40% of…
When searching for an online panel provider you only have one main goal; get the right decision in a blink of an eye. Here are what businesses should look for when choosing the best online panel provider: 1. Ensuring quality data. As you need to know that the insights are coming from trustworthy credible sources…
The global market research services are expected to grow, as consumers started to adapt to the new economic conditions. To be part of this growing market, companies need to rearrange their operations, redefine their opportunities and make fast and suitable marketing decisions, otherwise, they are losing time and money. Switching to online research makes it easier,…