Future..is such a mysterious word when it comes to planning a pricing strategy, especially in times of volatility. Therefore, businesses are now seeking a long-term pricing strategy. So, here are a few mistakes to watch out for when developing your plan: 1- Complicating the life cycle pricing through launching new products. Facing price increases…
In order to answer this question with a “yes”, You need to make sure that your brand’s position and value are aligned with its price. This means that you need to stay updated with the fluctuating market dynamics and trends. Therefore, applying a holistic approach can help you mitigate the risks of inflation…
In disruption times, are there opportunities you can gain in the marketplace? Are you utilizing new tools multinationals are using leading them to growth? Did you know that there are sustainable opportunities for growth around the corner? It is not debatable anymore that there is global uncertainty, inflation across the board, and a decrease in demand/ purchase power,…
In this climate, you need to take action today, which will ensure success for tomorrow. That’s why we represent tips for future-proofing your brand during these times. 1. Show empathy and listen to your customers. Your customers know what they want from you; so it is worth investing in market research; to create a…
Changing commercial strategy during inflation needs a holistic approach to protect your margins and maintain long-term value and budget planning for your business and your customers. By applying Marketeers 5 ways SMART strategy, you will be able to achieve this. Let’s dig deeper into our SMART strategy: In this article, we reveal new…
Consumers in the MENA region are among the top Black Friday shoppers – popularly known as “White Friday.” Their anticipation begins weeks before the big day. However, the question here is whether or not inflation and economic downturn will affect black Friday. In this article, we reveal new insights about consumer research…
Surging prices across the globe are pressuring and forcing businesses to increase prices in an economy where the consumer’s purchase power is decreasing. This paradox in today’s market is very different from circumstances in the past as purchasing power is lower than ever. This situation puts Marketing and Financial Managers in a major dilemma,…
The Accelerated Management (AM) Associate Program gives junior business professionals the opportunity to accelerate their career progression toward business leadership and experience managerial roles at an early stage in their career life. Career Advancement Path: Junior Client Engagement Specialist Associate Client Engagement Specialist Client Engagement Specialist Senior Client Engagement Specialist Client Engagement Team Lead…
Skyrocketing gas prices, interest rates, and food shortages can make it stressful for businesses, especially when deciding their Black Friday promotions which raises the question: Can Black Friday offers be profitable? The simple answer is yes, businesses can benefit from Clearing stock Boosting sales volumes: Driving prices far below the average enhances short-term cash flow.…
Consumer Behavior Around The Market 30 May 2022 Featured , Manufacturing , Retail We go far because our hand-picked experts strive to go beyond the data and insights we collect and adopt innovative mindsets that always push us and our local and global clients to advance for optimum solutions that are best suited for…